Loard’s Ice cream is real old-fashioned ice cream like a part of our childhoods. We’re famous for our irresistibly rich and creamy creations, and our fans will be happy to tell you that it’s been like this since day one. The fact of the matter is, we haven’t changed our recipes since our founder Russ conjured them up in 1950. We just make really, really good ice cream from the 50’s, preserving integrity by keeping his ingredients premium. Generations later, Russ’s vision still lives on: the recipes are the same, serving the same ice cream, produced from the same plant in San Leandro. Come visit one of our parlors to get a taste of how ice cream used to be!