Primo Mercato

Primo Mercato, located at The Mall at Short Hills (New Jersey), is the premier culinary destination celebrating the authentic food & wine traditions of Italy. The "mercato" is deeply entrenched within the Italian culture and Primo Mercato nurtures relationships over a shared passion for food, wine, and community. An expansive and welcoming space of 17,000 sq. ft., the first Primo Mercato experience in North America has a vibrant Mediterranean inspired ambiance. Highly-skilled artisans bring Italian food to life before your eyes in our open-kitchen concept. Primo Mercato is a playful & elegant place to gather for breakfast, lunch, dinner, or an aperitivo. Eat, drink, and live the Italian way!