Coffee-forward, smoky, bittersweet, hints of caramel. The signature taste and rich coffee character of French Roast comes from a longer, hotter roast, which not all beans can handle. For our darkest roast, we select only top-quality Arabica coffee from the highest altitudes of prime Latin American growing regions. Peet's French Roast is a coffee for those who embrace the powerful taste, pronounced smoky overtones, and pleasant bite.