Auburn First Food Hall! Hey Day Market Food Hall & Gathering Place is a multi-concept food hall at The Tony & Libba Rane Culinary Science Center, the home to Auburn University’s esteemed Horst Schulze School of Hospitality Management. Hey Day Market is a vibrant addition to Auburn’s culinary scene as a gathering place for students, family, and friends on South College Street. The market’s name is an ode to a beloved Auburn tradition known as “Hey Day.”