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First Watch Menu

192 Riverside Ave, Jacksonville, FL 32202
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  • Kids First

    • Kids Grilled Cheese

      Ooey-gooey cheese melted between two pieces of grilled sourdough bread. Served with fresh fruit.
      $9.56

    • Kids Granola Bowl

      Non-fat vanilla Greek yogurt topped with our housemade granola with almonds, bananas, strawberries, blueberries and sprinkled with powdered cinnamon sugar. Served with sourdough toast.
      $9.56

  • The Juice Bar

    • Kale Tonic

      Kale, Fuji apple, English cucumber and lemon.
      $6.79

    • Morning Meditation

      Orange, lemon, turmeric, organic ginger, agave nectar and beet.
      $6.79

    • Purple Haze

      Lemon, cane sugar, butterfly pea flower tea and a hint of lavender.
      $6.79

  • Power Bowls

    • Power Breakfast Quinoa Bowl

      Protein-packed quinoa, Italian sausage, house-roasted Crimini mushrooms and tomatoes, kale, Parmesan, lemon white balsamic dressing and EVOO. Topped with two basted cage-free eggs.
      $15.49

    • Pesto Chicken Quinoa Bowl

      Protein-packed quinoa, kale, shredded carrots and house-roasted tomatoes topped with all-natural chicken breast, basil pesto sauce, lemon white balsamic dressing, Feta cheese and fresh herbs.
      $15.49

  • Omelets & Frittatas

    • Bacado Omelet

      Bacon, avocado and Monterey Jack. Topped with all-natural sour cream and served with a side of housemade pico de gallo.
      $17.00

    • Smoked Salmon & Roasted Vegetable Frittata

      A classic frittata with Wild Alaska Smoked Sockeye Salmon,* house-roasted shallots and tomatoes topped with Parmesan, a chive cream drizzle and fresh herbs. Served with ciabatta toast and lemon-dressed organic mixed greens.
      $17.38

    • The Works Omelet

      Ham, bacon, sausage, house-roasted Crimini mushrooms, onions and tomatoes with Cheddar and Monterey Jack. Topped with all-natural sour cream.
      $17.38

    • Morning Market Veggie

      House-roasted zucchini, Crimini mushrooms, shallots, tomatoes and kale with Goat cheese and fresh herbs.
      $16.37

    • Chili Chorizo

      Chorizo, avocado, green chilies, house-roasted onions, Cheddar and Monterey Jack. Topped with all-natural sour cream and served with a side of housemade pico de gallo.
      $16.75

    • Frittata Rustica

      A classic Italian-style omelet with kale, house-roasted Crimini mushrooms, onions and tomatoes topped with Mozzarella and Parmesan. Served with ciabatta toast and lemon-dressed organic mixed greens.
      $16.75

    • Ham & Gruyere

      Smoked ham, Gruyère cheese and fresh herbs.
      $16.37

    • Inspired Italian

      Italian sausage, house-roasted tomatoes and red peppers with fresh herbs, Mozzarella and Parmesan.
      $16.37

  • Salads

    • Chicken Avocado Chop Salad

      Chopped romaine and arugula, all-natural chicken breast, avocado, tomatoes, corn, black beans, Feta cheese and crispy tortilla strips with citrus chipotle dressing on the side. Served with artisan ciabatta toast.
      $16.12

    • Cobb Salad

      Organic mixed greens, bacon, turkey breast, a hard-boiled cage-free egg, tomatoes, avocado and Bleu cheese crumbles with buttermilk ranch dressing served on the side.
      $16.12

    • Sweet Honey Pecan Salad

      Organic mixed greens, romaine, all-natural chicken breast, bacon, toasted pecans, avocado, tomatoes and carrots with Cheddar and Monterey Jack. Served with artisan ciabatta toast and warm honey Dijon dressing on the side.
      $16.12

    • Superfood Kale Salad

      Vitamin-rich kale and organic mixed greens with housemade maple-roasted carrots, warm all-natural chicken breast, dried cranberries, slivered almonds and shredded Parmesan. Served with artisan ciabatta toast and our refreshing maple-lemon vinaigrette on the side.
      $16.12

  • Sides

    • Fresh Seasoned Potatoes

      $4.65

    • Bob's Red Mill Cheese Grits

      $4.40

    • Hardwood Smoked Bacon

      $6.92

    • Million Dollar Bacon

      Four slices of our signature hardwood smoked bacon glazed with brown sugar, black pepper, cayenne and a maple syrup drizzle.
      $7.55

    • Fresh Seasonal Fruit

      $5.91

    • English Muffin

      $3.14

    • Freshly Baked Muffin Of The Day

      $4.40

    • Turkey Sausage

      $6.16

    • Side Toast

      $3.14

    • Chicken Sausage Patty

      $6.16

    • Grab N Go Salted Caramel Cookie

      All natural toffee and milky white chocolate chunks, alongside crisp pretzels bites and sea salt. Topped with pretzel salt and golden demerara sugar. Free of GMO’s, additives and artificial colors. Individually wrapped.
      $3.77

    • Pork Sausage

      $6.16

    • Lemon Dressed Organic Mixed Greens

      $4.52

    • Bob's Red Mill Grits

      $4.40

    • Grab N Go GF Marshmallow Treat

      Gooey marshmallow cream, crispy rice puffs and mini marshmallows, with a hint of caramel and sea salt. Certified gluten free & individually wrapped.
      $3.77

    • Side Of Sliced Avocado

      $3.77

    • Grab N Go GF Brownie

      Honduran chocolate, cage-free eggs, gluten-free flour, sustainable chocolates and ingredients free of GMOs and artificial additives. Certified gluten free & individually wrapped.
      $3.77

    • Bowl Of Soup

      $6.29

    • Gluten Free Toast

      *Please note our gluten-free bread is toasted in a shared toaster and cross-contact is very likely.
      $3.14

    • Smoked Ham

      $6.16

  • Beverages

    • 100% Cold Squeezed Orange Juice

      $4.90

    • Purple Haze

      $6.79

    • Morning Meditation

      $6.79

    • Project Sunrise Coffee

      $5.03

    • Kale Tonic

      $6.79

    • Fountain Beverage

      $4.90

    • Iced Coffee

      $5.03

    • Apple Juice

      $4.90

    • Hot Chocolate

      $5.03

    • Fresh Brewed Iced Tea

      $4.90

    • Grapefruit Juice

      $4.90

    • Cold Brew Coffee

      $5.66

    • Decaf Coffee

      $5.03

    • Milk

      $4.90

  • Egg-sclusives

    • Chickichanga

      Whipped eggs with spicy, all-natural chicken breast, chorizo, green chilies, Cheddar and Monterey Jack, onions and avocado rolled in a flour tortilla. Topped with Vera Cruz sauce and all-natural sour cream. Served with fresh, seasoned potatoes. *Please note: Our potatoes are cooked with onions. We are unable to accommodate onion removal requests for dishes containing potatoes.
      $17.38

    • Farm Stand Breakfast Tacos

      Three wheat-corn tortillas with scrambled cage-free eggs, Cajun chicken, chorizo, Cheddar and Monterey Jack. Topped with fresh avocado and housemade pico de gallo. Served with seasoned black beans.
      $16.75

    • Elevated Egg Sandwich

      Bacon, an over-easy cage-free egg, Gruyère cheese, fresh smashed avocado, mayo and lemon-dressed arugula on a brioche bun with a side of fresh, seasoned potatoes. *Please note: Our potatoes are cooked with onions. We are unable to accommodate onion removal requests for dishes containing potatoes.
      $16.75

  • From the Griddle

    • Multigrain Pancake

      We’ve gotta warn you: These beauties are beyond big – they’re humongous! Choose your stackage accordingly.
      $8.56

    • Floridian French Toast

      Thick-cut brioche bread with wheat germ and powdered cinnamon sugar, covered with fresh banana, kiwi and seasonal berries.
      $17.00

    • French Toast

      Custard-dipped, thick-cut brioche bread with whipped butter, powdered cinnamon sugar and warm mixed berry compote.
      $13.85

    • Lemon Ricotta Pancakes

      We add fresh, whipped ricotta cheese to our multigrain batter. Served as a “mid-stack” of two pancakes topped with seasonal berries, creamy lemon curd and powdered cinnamon sugar.
      $15.49

    • Two Multigrain Pancakes

      We’ve gotta warn you: These beauties are beyond big – they’re humongous! Choose your stackage accordingly.
      $12.34

  • The Healthier Side

    • Avocado Toast

      Our thick-cut whole grain artisan toast, fresh smashed avocado, EVOO, lemon and Maldon sea salt with two basted cage-free eggs.
      $16.75

    • Healthy Turkey

      Egg white omelet with turkey, house-roasted onions, tomatoes, spinach and Feta cheese. Served with our whole grain artisan toast and all-natural house preserves.
      $16.75

    • AM Superfoods Bowl

      Coconut milk chia seed pudding, fresh bananas and berries, mixed berry compote, housemade granola with almonds and our whole grain artisan toast with almond butter and Maldon sea salt.
      $16.75

    • Tri-Athlete

      Egg white omelet with house-roasted Crimini mushrooms, onions, tomatoes and green chilies. Served with housemade pico de gallo, our whole grain artisan toast, all-natural house preserves and fresh fruit.
      $16.75

    • Power Wrap

      Egg whites, turkey, spinach, house-roasted Crimini mushrooms and Mozzarella in a sun-dried tomato-basil tortilla. Served with fresh fruit and a side of housemade pico de gallo.
      $14.60

    • Sunrise Granola Bowl

      Non-fat vanilla Greek yogurt layered with fresh, seasonal fruit and our housemade granola with almonds. Served with a freshly baked muffin of the day.
      $14.23

  • Sandwiches

    • Baja Turkey Burger

      A lean white-meat turkey patty with avocado, organic mixed greens, housemade pico de gallo, mayo and Horseradish Havarti cheese on a brioche bun.
      $15.74

    • Monterey Club

      Turkey, bacon, avocado, organic mixed greens, tomato, Monterey Jack and mayo on sourdough.
      $15.74

    • BLTE

      The classic BLT plus two over-hard cage-free eggs, Monterey Jack and mayo on our artisan whole grain.
      $15.86

    • Ham & Gruyere Melt

      Smoked ham, tomato and melted Gruyère cheese with Dijonnaise on grilled artisan brioche.
      $15.49

    • Market Veggie Sandwich

      House-roasted Crimini mushrooms, zucchini and spinach with basil pesto, mayo and Mozzarella on our grilled artisan whole grain.
      $15.61

    • Veggie Burger

      A seasoned all-natural patty of brown rice, Peppadew peppers, onions, carrots and mushrooms. Served on a brioche bun with fresh smashed avocado, organic mixed greens, tomato, red onion and a side of Dijonnaise.
      $15.61

    • Roast Beef & Havarti Sandwich

      Roast beef, Horseradish Havarti cheese, house-roasted onions and tomato with lemon-dressed arugula on grilled Parmesan-crusted sourdough. Horseradish sauce on the side.
      $17.38

  • Seasonal Menu

    • Million Dollar Bacon

      Four slices of our signature hardwood smoked bacon glazed with brown sugar, black pepper, cayenne and a maple syrup drizzle.
      $7.55

    • Hawaiian French Toast

      Thick-cut, custard-dipped challah bread griddled and topped with caramelized pineapple, coconut whipped cream, caramel toffee sauce and spiced gingerbread cookie crumbles. Lightly dusted with powdered cinnamon sugar.
      $17.38

    • Tropical Sunrise

      Mango, pineapple, strawberry and lime.
      $7.04

    • Holey Donuts

      Cinnamon sugar-dusted cake donut holes with chocolate sauce and warm mixed berry compote for dipping.
      $7.55

  • Families, Groups & Groceries

    • The "Good Morning" Pack (For Two)

      The perfect breakfast for two! Six fresh cage-free scrambled eggs, six slices of hardwood smoked bacon, fresh fruit, potatoes and whole grain artisan toast with all natural preserves.
      $27.71

    • The "Good Morning" Pack (For Four)

      The perfect breakfast for four! Twelve fresh cage-free scrambled eggs, twelve slices of hardwood smoked bacon, fresh fruit, potatoes and whole grain artisan toast with all natural preserves.
      $49.13

    • House-Made Granola

      12 oz bag of our house-made granola. Check out our cookbook for great recipes that include our fresh granola!
      $6.67

    • Project Sunrise Coffee Tote (96 Oz)

      Bring our award winning Project Sunrise coffee to your home or office with our new 96 oz. coffee tote. Serves 10-12. Project Sunrise supports the female farmers in Huila, Columbia.
      $25.19

    • Loaf Of Seed'licious Bread

      One loaf of our signature thick-cut whole grain artisan bread. It’s great for homemade Avocado Toast!
      $10.07

    • Project Sunrise Retail Coffee

      12 oz bag of our Project Sunrise ground coffee. Buy a bag to support our female growers in Huila, Colombia!
      $10.45

    • First Watch Cookbook

      A collection of more than 70 of our favorite recipes. Make your go-to First Watch brunch at home, or gift this to your favorite First Watch fan!
      $35.27

  • Iced Coffee

    • Honey Caramel Crunch

      Salted caramel and honey topped with a sweet cream cold foam and toffee crumbles.
      $7.04

    • Iced Coffee

      Creamy, sweet, cold and refreshing.
      $5.03

    • Mint Mocha

      Chocolate and mint topped with a sweet cream cold foam and mini Ghirardelli® dark chocolate chips.
      $7.04

    • Cold Brew Coffee

      Made with 100% Organic Aztec coffee beans.
      $5.66

Menu Gallery

  • Menu 1
  • Menu 2
  • Menu 3
  • Menu 4
  • Menu 5
  • Menu 6

Menu Gallery

  • Menu 1
  • Menu 2
  • Menu 3
  • Menu 4
  • Menu 5
  • Menu 6

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